About Us
About TruValue Leads
With over 16 years of experience, TruValue Leads has been a trusted leader in B2B lead generation and appointment setting, connecting businesses with key decision-makers and influencers through targeted SMART-calling and personalized email campaigns.
We proudly partner with 9 of the Top 12 IT companies, 32 of the Top 50 Tier‑2 IT/BPS companies, and 70+ SMEs and product companies worldwide, helping them identify and engage valuable prospects. Our expertise spans B2B appointment setting and lead nurturing campaigns across industries and geographies, including North America, UK/Europe, ANZ, APAC, and the Middle East.
At TruValue Leads, we combine industry knowledge with innovative strategies to deliver exceptional results. Think of us as an extension of your sales team, committed to understanding your unique needs and building customized solutions that foster meaningful business relationships and drive growth.
Our Mission
Our mission is to redefine B2B lead generation by connecting businesses with key decision-makers through innovative, targeted sales strategies.
We are dedicated to strengthening sales pipelines, increasing conversion rates, and driving sustainable growth for our clients, helping them achieve their business goals with precision and efficiency.
Our Vision
We aspire to be a global leader in lead generation and sales enablement, guided by our core values of transparency, integrity, and commitment.
We prioritize customer loyalty, employee growth, and work-life balance, fostering a workplace where passion and satisfaction thrive. Our goal is to create an environment in which clients and team members grow together, building a future grounded in trust, collaboration, and shared success.
Our Culture
Our culture is rooted in collaboration, innovation, and a passion for excellence. We nurture a dynamic and inclusive environment where every team member is encouraged to contribute their best ideas and talents.
Integrity, transparency, and continuous learning guide everything we do. We celebrate diversity, promote creativity, and strive to create a productive, comfortable workplace. Above all, we are committed to delivering value for our clients, community, and each other.